Audi India inaugurates second dealership in Uttar Pradesh

Discussion in 'Indian Automotive Scene' started by Car Lover, Jan 29, 2013.

  1. Car Lover

    Car Lover New Member

    Oct 5, 2012
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    [​IMG]Audi Lucknow Showroom

    Audi India inaugurated its second dealership in Lucknow, Uttar Pradesh where the entire range will be on display for sale in the new showroom. The luxury car showroom was inaugurated by Mr. Niraj Srivastava, Head, Sales, Audi India and Mr. Gautam Garg, Managing Director, Audi Lucknow (Four Wheels Auto Pvt. Ltd).“We opened Audi Kanpur in October last year and in less than 4 months; we are opening up a new dealer network point in Lucknow. This displays the importance that we attach to the Northern market. The response to our brand and products has been tremendous and we do not want to be lacking in our efforts in any way in reaching out to Audi enthusiasts in the Northern region. With the opening of this new showroom in Uttar Pradesh, we will be able to further strengthen our foothold in the region and capitalize on the increasing demand for luxury automobiles. We are happy to extend our association with Four Wheels Auto Private Limited and utilize Gautam’s rich market experience to make Audi No.1 luxury car brand in Uttar Pradesh,” said Michael Perschke, Head, Audi India.The new showroom is located on the Lucknow – Kanpur road and is spread over an area of 12000 sq. ft. Audi Lucknow has a honeycomb aluminum facade at the exterior and display area of 9 cars. Apart from this, the new showroom will also house an Audi shop and the Audi exclusive elements, where customers can customize products and purchase a variety of Audi branded merchandise.“We are very confident of our sales growth despite the flat growth in the industry. Our customers aspire to own Audi vehicles and are willing to pay for the pioneering automotive products that we offer. This is the 2nd showroom inaugurated in 2013 and we plan to expand our dealer footprint to 34 showrooms pan India this year. Further plans include another showroom in Noida and Vadodara among others,” said Mr. Michael Perschke, Head, Audi India.“We are proud and confident to make Audi the No. 1 luxury car brand in our market in 2013,” said Mr. Gautam Garg Managing Director, Audi Lucknow and Audi Kanpur.Audi Lucknow will also look after the service facility, located in Sarojini Nagar on Lucknow – Kanpur road which has an area of 16000 sq ft. with a capacity to service 10 cars per day. The technicians at the facility are well trained to ensure world-class services to the customers.The brand with the four rings has registered a total sale of 931 units in December 2012, a growth of 136 per cent over the same period last year when the sales stood at 394 units. It has also recorded a 63 per cent growth rate YTD with 9003 vehicles sold from January to December 2012, against a budget of 8,000 units (Jan-December 2011: 5511 units).

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